Success: What Exactly Are You Doing… Right Now?

I know what you want.

One solid, quickie fix.

One thing that will make everything “better”.

One thing that requires little work ‘cause you’re busy.

One thing that makes the dough roll in.

I know.

Problem is… there exists no such thing.

Some of you are going to stop reading now.  You’ll glaze over.  Assume I’m wrong and off you’ll go.  You’ll unsubscribe from my newsletter.  You may never show up to my site again…

It’s okay with me, really.

If you are still here, then here’s what you really need to know about success.

It happens “behind the scenes”.

A Story

I was, many years ago, a filmmaker.  I spent a LOT of time in theater and then moved into the film genre.  What I did very little of was act.  It just wasn’t my thing.  I didn’t enjoy it as much as I enjoyed the behind the scenes stuff.

Now let’s talk about making a short film for just a second.  It has lots of components:

  • Script
  • Screenplay which has all the blocking for the actors
  • Lighting script
  • Audio script
  • Script for cinematography
  • Equipment list
  • Camera crew
  • Lighting crew
  • Sound crew
  • Locations permission
  • Film processing
  • Editing, hours and hours of editing
  • Titles, credits
  • Artwork
  • Oh… and Actors

Aside from the actors you really don’t see any of the rest of it.  It all happens behind the scenes.  It takes months and months of production to bring a short 10-minute film to life.  It is a tremendous amount of work.

I loved it.  All the behind the scenes stuff.  All the orchestrating and directing.

I still do.

When I think about my current local business, my work all happens behind the scenes.  All the marketing and selling.  All the networking and communication.  All the paperwork, invoicing, billing, taxes, inventory, negotiating… All behind the scenes.

What people see when they come in for Porsche service is a smile and great service work.  They leave in a repaired/serviced vehicle with no worries.

It takes a lot to make that happen.  My job.

Your Endeavor

It’s the same for your business.  It’s the same for every business.

All the businesses that make the economy go that you’ve never heard of run the same way.  All the businesses you have heard of run the same way.

There’s no “one thing”.

It’s all a large culmination of many things.

Worse yet… they all take directed effort, consistency and testing.

No one thing works out of the box for every business.  No one book, ebook, course or class can do it.

It’s a matter of what works for your endeavor and that is probably very different from Sally’s endeavor and much different from Frank’s… even if you’ve all read the same book.

So what am I saying, exactly?

Stop looking for the one thing that takes little effort because it doesn’t exist.  Pick anyone out there right now that you consider a business superstar and spend some time finding out their story.  I think you’ll be surprised about the 12 hour days and consistent directed effort.

It isn’t easy.  No one should tell you it is.  Anyone who says they have “the” answer is lying.  There isn’t one answer, there are many.  You’ve got to use them all.

You don’t go to war thinking you’ll just a use a sword if you’re hoping to win… Nope you open up the basement and you pull out everything in your arsenal and you use it all.  And before you start shooting off bullets and arrows you make a strategic plan for what you will use, how you will use it and when.

Stop looking for the quickie fix.

Instead, step up to the plate and be the absolute best you can be at what you do.  Tackle the “behind the scenes” with passion and if you need help get it.

Continue to learn.  Continue to try and apply.  Continue to test.

Continuous, consistent directed effort, every day.

That’s the color of success.






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19 Responses to Success: What Exactly Are You Doing… Right Now?

  1. Kathy Henderson-Sturtz December 5, 2011 at 12:01 PM #

    Reminds me also of the many writing students I’ve mentored. They think good writing for “good” writers just happens. No worries. Think it. Write it. Done. Like 99.9% of anything that looks good and seamlessly done, it takes effort, know-how, and an eye for recognizing items that still need a tweak or two.

    Thank you for expressing it so well! Made my Monday. Now, back to work on project for client who understands that message as it relates to her field (stained glass art) but not to mine, marketing and intuitive-level coaching.

    • Yolanda Facio December 5, 2011 at 5:18 PM #

      Thanks for your thoughts Kathy! Great example.

      We’ve fallen into a trap of if it looks easy it must be… the backstory of all the successes tell the real story!

  2. Desiree Adaway December 5, 2011 at 12:42 PM #

    This is a great post. So many people want instant gratification but starting a business takes a lot of sacrifice, lots of ideas that never really catch fire– and tons of just plain hard work. Its not glamorous nor sexy but it is worth it. Every year I see me making more na dmore headway!

    • Yolanda Facio December 5, 2011 at 5:20 PM #

      Thanks Desiree! “Tons of just plain hard work” sooooooo true. I does take work and since you’re a smarty you know the value of looking back and seeing how far you’ve come. It’s a journey, a long and wonderful journey!

  3. Lisa December 5, 2011 at 6:33 PM #

    This is why I don’t believe those people who say they only work 4 hours/week. It just doesn’t happen that way.

    Great post, Yolanda. Really great post.

    • Yolanda Facio December 7, 2011 at 4:57 PM #

      Yep, I think that those 4 hour work week folks are forgetting all the time they spend connecting and networking. That can be a tremendous amount of WORK!

  4. Sarah Arrow December 6, 2011 at 1:19 AM #

    Agree with Lisa, it takes a huge amount of work to work a four hour week! Perhaps the 4 hours is what you see us working? and the other 50 is the preparation for our 4 hours of work?

    As businesses it’s in our interests to make everything as seamless as possible for the customer, I wonder if they don’t then understand our value?

    • Yolanda Facio December 7, 2011 at 4:58 PM #

      Sarah, most of the time customers don’t understand the value you bring to the table. It’s our job to educate our customers on what value we bring to them. When we return a fixed Porsche to someone they can’t see all the work involved in the repair all they see is their same car… but now it just works right!

  5. Mary Weaver, CSCS December 6, 2011 at 6:42 PM #

    Oh, I think there are plenty of people working four hours a week—and usually someone’s paying them for 40! In fact, I could name names from the time I spent doing freelance work for a certain government agency.

    This is great no-bullshit advice that people need to hear, whether in regard to business success or lifestyle change. People are desperate to believe that somewhere there’s a magical pill or program that will make them skinny without sacrifice. Sometimes the truth is a hard sell.

    • Yolanda Facio December 7, 2011 at 5:01 PM #

      Don’t get me started on employees Mary!!!! My eye is twitching.

      The truth is a hard sell. I admit I too would like a magic pill some days but I know that it doesn’t exist.

    • Lisa December 7, 2011 at 7:17 PM #

      Yes, Mary, you’re absolutely right.

  6. Linda Mattacks December 7, 2011 at 4:55 AM #

    Ah! This will be the xx years worth of learning one’s trade/ craft that results in the overnight success, then? ;-)

    • Yolanda Facio December 7, 2011 at 5:01 PM #

      Yes Linda…. overnight success in ten years flat!

  7. Suzanne @WorkoutNirvana December 9, 2011 at 10:19 AM #

    You are such an interesting person… a filmmaker, wow. Well, of course I want a quickie fix :). But you’re right, it takes lots of small fixes to be successful. Working on it…

  8. Anna December 14, 2011 at 2:22 AM #

    Ok. This is just about what I expected. AND This is why I don’t think that I would be able to handle an own business right in my life phase/situation. I have played with the idea of starting my own business, but realizing that I probably couldn’t put 12 hours a day in my firm when having 3 small kids, has made me drop that idea. Don’t misunderstand me, I feel capable, and I feel inspired too, but right now I know that I couldn’t handle it. Then it is better not to do it, right? :)

    • Yolanda Facio December 14, 2011 at 8:17 AM #

      Anna, I’m not saying you need to put in 12 hours a day, not at all. What I and the others are saying is that it takes directed effort to build a business and that there are no quickie paths to millions.

      Lots of people start on the side while still working or raising kids. The point is to know that there’s no such thing as overnight success. Instead there are small wins over time.

      A lot of people start out with what Pam Slim calls a “side hustle”. Because they can’t devote 12 hours to building a business. Truth be told I don’t spend 12 hours a day either.

      What I do is make sure that when I have that one hour I really make the best use of it and do my best to be 100% focused on building my business during that hour.

      I hope that helps! Email if you need to!

    • Lisa December 22, 2011 at 4:50 PM #

      Anna, I started freelancing while I still had a day job, and did that for over a year before I went on my own full-time. I just worked it in around my job, kids, etc.

      It can be done. Just go at the right pace for you – and focus on always moving forward, even just a little bit.

      • yafacio December 22, 2011 at 6:35 PM #

        Thanks for weighing in Lisa!


  1. Success: What Exactly Are You Doing… Right Now? | Red.Hot.Momentum | Creative Facilitation and Coaching | - December 5, 2011

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